Web site promotion strategy to promote the ideological content of Talk

In corporate Web site investigations and studies have found an interesting phenomenon: despite the site's content businesses are far less abundant news and information Web site category, but the majority of enterprise web page a few browsers to an average higher than the content-based sites. At first sight may be a bit inconsistent with the subjective feeling, in fact, after careful analysis revealed that this phenomenon is quite normal for network marketing is also very valuable. That a user came to the site of an enterprise, from the need for more valuable information, and came to a press or other types of content sites, usually just look at some of their interest in the latest content. In addition to the number of page views the differences, enterprises and content of the Web sites the user has a significant feature of the user to visit a corporate Web site to repeat the opportunity is much smaller than the type of news and information Web site. In other words, the Web site for business users access to repeat the appeal of smaller, in order to seize the opportunity to visit a limited user, the enterprise web site, the content should be more great effort.

  this issue for long-term thinking, I finally concluded: Web site content is not only a major source of the life of the ICP Web site, the Web site for the business of marketing the same effect is of utmost importance. That is why the Web site content strategy for the promotion of the first series of articles (005 series) in the first "to provide content-rich Web site is to promote an effective strategy." Enterprises through the site, search engines, Internet advertising to users and effective delivery network marketing information network marketing is a basic task to determine the effect of the marketing network of factors is fundamentally a source of information structure and information channels and the establishment of the rational use of , The issue of "network marketing information theory and practice of value"】 【full text of the article in a preliminary description. The network marketing model of information problem is the network marketing over the past few years the basic principles of thinking reached the stage of awareness.

  on the Web site to promote in-depth thinking, I considered further: Network marketing is what sources of information? How can we ensure the reliability of the sources of information, how to enhance their sexual transmissible? In short, network marketing is nothing more than sources of information Can be spread on-line text, pictures, multimedia content and other basic information (which is particularly important as the carrier of the content of the page) through any channel to potential users need to pass this information based on full information sources on the basis of the result, These sources of information (that is, specifically the content of each page) the structure of it is very important (and therefore need professional), as an effective source of information is not simply the accumulation of all kinds of information need to adapt message of the channel characteristics, In order to guarantee the effectiveness of the message. Here's a search engine can be used as an example of information transmission, as the "content of the Web site promotion strategy (Part IV)" in the list of a few, only pay attention to these details, in order to effectively convey information to lay the foundation, which was As much as possible the opportunity to be retrieved. Here are not necessarily think of an appropriate analogy: We can search engine marketing image for the understanding and use of information pages (as well as other documents can be retrieved) to the search engine's strategic occupation, the troops captured a search engine is a variety of The ability of different Web content to occupy a favorable terrain requires not only the largest possible number of troops, but also the impact of strong need Excellence in the soldiers. Perhaps even more so vividly that the increase in the number of Web site content, and enhance the quality of web content for search engine marketing value.

  decision in writing Web content promotion strategy when a series of articles (October 2008), just to see a netizen posted the message Marketing Forum, "do not care about you all, who would care?"】 【The original text of which so few A marvelous words: "The majority of online marketers that the Internet is a promotional product or service means that Web site full of products or services is up, but also to update what? This is not entirely! The Internet is emerging Media, the use of network marketing products or services, should be more conceptual view, in your network to a group of people to disseminate information, not only about your product or service itself, but also covers the products or services surrounding information, Marketing your culture, your ideas, your values. "

  Internet to every business, every free person the power to release the information, how to effectively use the power of network marketing services to the specific Web site promotion, how to effectively use this power to promote the site, then completely Depends on the individual's background and knowledge of the will. Now, as the most popular "blog" What is a blog 【?】, Said that although everyone can go to blog, but not really want to Bo, Bo, or the promotion is not able to achieve the effect, it is necessary to look at everyone's own The ability and perseverance. In 2007, many Internet-related Review article as a blog will be an important part of the new on-line marketing to observe the "2007 China Internet Marketing Review," The full text of】 【is no exception, saying that "blog marketing" cause for concern, blog Marketing in the role of network marketing has been very clear that 2008 will likely become a marketing blog, in fact thinking of the marketing blog site is also thinking of promoting a form of expression, is also a website to promote the expansion, not only because Will be important in their own content distribution site, but also to the personal blog / issued in the name of the influential blog site, so that the business information through a broader channel for the dissemination of